Party With Lamont (PWL) is a South Florida event entertainment company providing bounce houses, foam cannons, mirror booths, concessions, pool floats, games, and interactive party experiences for children, adults, and families.
Overview
The objective was to develop a professional yet playful brand identity and promotional package that would clearly communicate PWL’s full range of entertainment services, increase brand visibility, and make event reservations easier for potential customers.
Objective
I created a clean, text-based logo that balanced professionalism with an approachable and energetic personality. I also developed a mini brand kit with coordinated fonts, colors, and visual guidelines to support consistency across marketing applications.
The visual direction incorporated cloud textures, cotton-candy tones, and playful party elements to create a lively and inviting aesthetic. These elements were applied across print and digital promotional materials to reinforce PWL’s family-friendly positioning.
Approach
Scope of Work
Logo design
Mini brand kit development
Typography and color selection
Brand guidelines
Interactive two-sided postcard design
Service-focused promotional layout
Social media ad design
Promotional graphics for foam parties, games, and activities
Event photography
Party and activity documentation
Photography of children’s parties and pool parties
Visual content for social media and marketing use
Event Photography & Content Development
I attended PWL events to capture authentic moments from children’s parties, pool parties, foam parties, and other entertainment experiences. The photography showcased the energy of the events and gave the brand engaging visual content for social media and promotional marketing.
Outcome
The final result was a cohesive brand identity and promotional package that gave Party With Lamont a more professional and recognizable presence across print, social media, and live event marketing.
The logo, mini brand kit, interactive postcard, social media ads, and event photography worked together to showcase PWL’s services, support booking inquiries, and communicate its mission of providing stress-free entertainment for families and event hosts.

